The Recruitment Rule I’d Break: If You Rank on Google, You’re Visible

11-09-2026 09:50 via ukrecruiter.co.uk

The Recruitment Rule I’d Break: If You Rank on Google, You’re Visible

This post by Shazamme is part of our blog series, “The Recruitment Rule I’d Break”.
For years, recruitment marketing has revolved around one question:
How do we rank on Google?
It still matters. Google has not packed up and gone home.
But the rule I would break is the assumption that ranking well on Google means your agency is genuinely visible online.
It does not anymore.
Candidates and hiring managers now move between Google, AI assistants, LinkedIn, video, reviews, industry

Read more »

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