Spring inspirations & new designer looks - Breuninger launches innovative brand campaign and presents the latest fashion collections in virtual worlds

The fashion and lifestyle company Breuninger is once again positioning itself as the multi-channel destination for premium and luxury fashion with a contemporary, innovative and digital campaign production and story. To kick off the Spring/Summer 2022 season, an integrated campaign was developed with two different versions tailored to target groups in the countries of Germany, Austria and Switzerland at one of the top virtual production studios. Inspiration, identity and unity are reflected in t