Carson Hocevar Rakes in Huge Merch Numbers After Talladega Win

So, it turns out the win at Talladega for Carson Hocevar was even bigger than everyone thought. For his first career win in the NASCARCup Series, Hocevar made sure to leave his mark, on the track and online. Adam Stern of Sports Business Journal reports that Carson Hocevar raked in the numbers in the 24 hours after that victory. His race win diecast from Lionel sold more in that 24 hour timeframe than any other diecast since the diecast producer struck a deal with NASCAR in 2010. Just to put tha