Lakers News: LeBron James Joins Barbie & Mattel Universe With New Ken Doll

Through his 22-year career in the NBA, Los Angeles Lakers star LeBron James has established himself as a leader and role model for the next generation to follow.
James has often spoke about how important it is for him to use his platform and resources to give back to the community, especially the youth who he feels a certain responsibility to. James has engaged in several projects and programs to help give back to his communities, with perhaps his most meaningful contribution being the I Promise