Will America's soccer boom last? What Google Trends says

Will America's soccer boom last? What Google Trends says Google Trends, which measures relative search interest, hit an all-time high for the term “soccer” during the 2026 FIFA World Cup. The upward climb had been building for nearly six months before kickoff and, so far, has shown little sign of slowing down. The question now is how long that momentum can last. Are people finally watching so...