The Scoop: HBO pokes fun at self after yet another rebrand

YouTube’s podcast rise requires rewriting pitching playbook; Colts’ video misfires a lesson in respecting sensitive topics.
In a move that might make some viewers roll their eyes, Warner Bros. Discovery is once again renaming its streaming platform. The company is returning to “HBO Max,” undoing the 2023 decision to drop “HBO” from the name in favor of just “Max.”
 
[RELATED: Do you know a top woman in HR? Nominate by Aug. 15]
 
Casey Blo