The Scoop: Coffee Mate embraces ‘awkward’ moment with ‘White Lotus’ finale
Also: News outlets ‘regret’ reporting error after market tumbles; IG looks to improve search to compete with Google, TikTok.(Warning: Content below contains spoilers for the “White Lotus” finale.)
Coffee Mate’s marketing team handled an unexpected situation with agility when their piña colada-flavored creamer was part of a dramatic plot twist in “The White Lotus” season finale.
The brand had launched a piña colada-flavored creamer earlier t