An inside look at PwC’s AI program

Successful implementation requires buy-in from staff at all levels.As organizations adopt AI, they must first establish clear implementation strategies. Without the right foundation, AI efforts can stall, leading to inefficiencies and missed opportunities.
At a recent Ragan conference, Daryl Drabinsky, PwC’s head of social media and communications, shared how the company integrated AI across its 200-person communications team.
“AI is not the kind of thing you can do from the bottom u