Microsoft Turns Copilot Chats Into a Checkout Lane

Microsoft is embedding full e-commerce checkout directly into Copilot chats, letting users buy products without ever visiting a retailer's website. "If checkout happens inside AI conversations, retailers risk losing direct customer relationships -- while platforms like Microsoft gain leverage," reports Axios. From the report: Microsoft unveiled new agentic AI tools for retailers at the NRF 2026 retail conference, including Copilot Checkout, which lets shoppers complete purchases inside Copilot w