United’s next decision: What to do with all those Boeing 737 Max 10 seats it ordered years ago
United Airlines must determine how to utilize a substantial inventory of premium seating designed for Boeing 737 Max 10 aircraft, which have been stored due to extended certification delays for the aircraft.
In August 2018, United’s CEO Scott Kirby unveiled plans to deploy the Boeing 737 Max 10 with lie-flat premium seats on profitable transcontinental routes, with an expected service entry in 2020. However, the aircraft’s federal certification has been substantially delayed beyond