Disney weighs free, ad-supported streaming, says it has sold out Super Bowl ad spots

Disney disclosed plans to investigate launching a free, ad-supported streaming product during an earnings call with investors on Wednesday. Chief Executive Officer Josh D’Amaro characterized the initiative as a strategy to penetrate a more price-sensitive customer segment while advancing the company’s objective of expanding market reach. D’Amaro emphasized that Disney possesses greater advertising inventory compared to numerous competitors in the ad-supported streaming space,