Tango Returns to Humorous Roots With an Awkward Prison Dance Scene
03-05-2024 17:35 via adweek.com

Tango Returns to Humorous Roots With an Awkward Prison Dance Scene

Britvic's soft-drink brand Tango produced some of the most celebrated and comical British ads of the 1990s. To reach a new generation, the brand and its agency VCCP London are returning to that humorous heritage with a "dangerously potent" platform. "Warden" shows an inmate being busted for having a can of Orange Tango--"the most powerful...
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