Google Barrels Ahead With AI Spending as Its Search Business Sees Early Cracks
23-07-2026 16:35 via adweek.com

Google Barrels Ahead With AI Spending as Its Search Business Sees Early Cracks

The first of the big tech platforms to report, Google could set the tone for the rest of its cohort, many of whom (like Meta, Amazon, and X) have been spending like there’s no tomorrow on AI. 
Read more »

Advertising news



Brandon Cooke Joins BarkleyOKRP to Drive ‘Thoughtful’ Growth
Brandon Cooke Joins BarkleyOKRP to Drive ‘Thoughtful’ Growth
Pitch Update: Aldi, M&S, Adidas, Dr Martens, Geely, Lucozade, Motorway, English Heritage and more
By Fearing Wokeness, Marketers Are Hitting the Snooze Button on Growth
By Fearing Wokeness, Marketers Are Hitting the Snooze Button on Growth
John Solomon on Building Brand Momentum When Markets Turn Against You
John Solomon on Building Brand Momentum When Markets Turn Against You
Meta Pushes Back on AI Fears With an Optimistic Pitch
Meta Pushes Back on AI Fears With an Optimistic Pitch
Under Armour hosts footballer chaos at the Hotel Armouré
Comcast Execs Address Potential NBCU Consolidation Amid Company Split
Comcast Execs Address Potential NBCU Consolidation Amid Company Split
Under Armour Turns Up the Heat With Heated Rivalry Star François Arnaud
Under Armour Turns Up the Heat With Heated Rivalry Star François Arnaud
Ultimate Sevens challenges perceptions around rugby with AI-powered campaign
Neverland calls on industry to build employee trust with equal pay pledge
M&C Saatchi Sport & Entertainment names global COO and UK MD
Sir Martin Sorrell: 'Cannes is not about creative; it’s about media'
Beefeater 0.0 brings Jay Kay back into Virtual Insanity in first work by Lucky Generals
Sky Media appoints Greg Brooks as head of marketing
Desktop versie