Social media

Lower-funnel marketing accelerates amid flagging economy, IAB finds

Omnicom, IPG agree to finalized FTC order with stricter ad rules

Doritos dials up ‘80s-style telethon for ‘Stranger Things’ final season

Athletic Brewing makes a play for nonalcoholic beer this football season

Threads Invites Creators To Join Its New Communities Element

Threads Is on Track To Exceed X in Active Usage

Snapchat Announces Paid Storage Expansion for Memories

Meta Expands Ad-Free Subscription Option to UK Users

Engagement-Based Algorithms Are Causing Social Division. But Is There an Alternative?

Motto by Hilton gives travelers ‘main character energy’ in social series

Gen Alpha’s $5.46T economic impact: Here’s what the numbers say

Trump Signs off on TikTok Deal as China Weighs Details

YouTube Tests New AI Functions With Premium Subscribers

Meta Launches Custom Feed of AI-Generated Video Clips

TikTok Looks To Expand Halloween Celebrations in the App