Coca-Cola fights ‘flat to modest growth’ in North America with innovation, in-store displays & RGM

The Coca-Cola Company anticipates âflat to modest growth in volumeâ in North America despite characterizing the US consumer as âin good shapeâ with only modest âcompressionâ among lower-income shoppers, and reporting positive response to stepped-up innovation, increased distribution and âbiggerâ in-store displays.