Want to go viral? Here are 8 tips from the creator of ‘BBL Drizzy’

A year ago this week, a viral hit offered a glimpse into the future of AI music: “BBL Drizzy.” The song emerged during the feud between Kendrick Lamar and Drake. As the rappers traded disses, a New York-based comedian named Willonius Hatcher — aka King Willonious — brought his own track to the beef. Inspired by a dubious claim that Drake had a Brazilian butt lift, “BBL Drizzy” blended AI, comedy, pop culture, and music. The song swiftly went viral. It was lat