Welcome to the Gallagher Prem: English rugby’s top flight rebrands and targets US
Reset will promote ‘gladiatorial nature’ of club gamePrem targets playing in US in run-up to 2031 World CupPremiership Rugby has rebranded England’s top division as the Gallagher Prem as part of a wide-ranging reboot that includes plans to take a fixture to the United States in the coming years and kicking off next season on a Thursday night.Unperturbed by the existential threat posed by the R360 breakaway league, PRL on Saturday relaunches the Premiership on the day that Bath