The next Clubcard moment? How agentic AI is already revolutionising retail
By former Asda Pricing lead, HyperFinity CCO and co-founder Thomas Hill.
More than 30 years ago, Tesco launched its Clubcard. It was a revolutionary example of a retailer collecting data from consumers on a huge scale to offer personalised discounts and loyalty benefits. The scheme has been widely replicated across most retail outlets, but, decades later, Clubcard still reigns as the most-valued loyalty scheme.
The ability for Tesco to intricately understand how consumers spend their money