DFS returns to Saturday night TV with The Voice UK partnership
24-08-2026 09:23 via retailgazette.co.uk

DFS returns to Saturday night TV with The Voice UK partnership

DFS has teamed up with ITV’s The Voice UK for a new marketing campaign, building on its partnership with Britain’s Got Talent earlier this year.
It will feature throughout the singing competition across TV, streaming, digital and social media as part of its wider ‘What’s Your Thing?’ brand platform.
The Voice UK returned to screens on 22 August and runs until 31 October.
A new 10-second advert plays on the programme’s famous blind audition format, with DF
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