UConn’s Brent Lucia on mastering business communication

Tips for navigating AI and staying ahead in comms.Brent Lucia has spent over a decade helping others master the art of communication. As an assistant professor in-residence at UConn’s School of Business, Lucia teaches business communication, preparing students to write and speak with clarity. His research explores how big tech shapes its messaging, especially around AI and XR and has been featured in New Media & Society, Rhetoric Review, Computers and Composition, and Business and Prof