The K-Shaped Economy Is Forcing Companies to Operate Two Supply Chains

Affluent consumers continue to reward availability, speed, and service, while financially pressured households prioritize value. Supply chain leaders must increasingly support both operating models at once.By Jim FrazerThe economy may still be growing, but consumers are not experiencing that growth in the same way.Higher-income households continue to benefit from stronger financial buffers, asset appreciation, access to capital, and resilient employment in knowledge-intensive sectors. At the sam