‘Ghost stores’: the online retailers promoting closing-down sales for physical shops that don’t exist
12-04-2025 22:00 via theguardian.com

‘Ghost stores’: the online retailers promoting closing-down sales for physical shops that don’t exist

Australia’s consumer watchdog says it is investigating complaints of social media ads purporting to be from local boutiquesElection 2025 live updates: Australia federal election campaignGet our afternoon election email, free app or daily news podcast“With tears in our eyes, we must share the news with you,” the ads, which have been sponsored to appear on people’s social media feeds, begin. “After so many years of love and dedication to our Maison Canberra boutique,
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