12-05-2025 17:04 via theguardian.com

Nigel Farage is a hit on TikTok – but are young voters listening or laughing?

Reform gets almost 14 times the engagement per post as the main UK parties on the platformOn social media they call it “clout”.The term refers to the amount of influence a personality can command through their posts and followers who like and share their content. Among UK politicians, one man has more of it than all the others put together. Continue reading...
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