Smartphone shipments plummet as memory crisis pumps up prices

Smartphone shipments fell by at least a fifth in the third calendar quarter as the AI-driven memory crunch battered another consumer hardware market. Preliminary estimates from IDC and Omdia put the year-on-year decline at 22 percent and 20 percent respectively. Memory costs have surged by approximately 350 percent since last year, according to IDC, and are still rising. This continues to place substantial pressure on vendor margins, prompting them to hike price tags and scale back on devices at