Cool condiments: ‘little treat culture’ leading to boom in preserves and sauces
Social media, and specifically #CondimentTok, is fuelling trend, with everyone from Meghan to Heinz getting in on the actWhen the Duchess of Sussex’s lifestyle brand As Ever launched last week, the £14 raspberry spread in “keepsake packaging” – AKA a jam jar – sold out within half an hour. If the price seems a little eye-watering for something you could easily make at home, there is one thing Meghan got right: our appetite for condiments – from preserves