Ubisoft ‘Motherbrain’ genAI initiative used to create new game ideas says rumour

Ubisoft knows Mother Brain was a villain in the Metroid games, right? (Nintendo/Wikipedia)A new report claims Ubisoft sees generative AI as an important pillar for the company’s future, while Capcom uses the technology in a more restrained manner.Any time a new trend pops up in the video game space, you can expect Ubisoft to be among the first to join in, no matter how unpopular it is.It’s done this with live service games, blockchain technology, and NFTs, so it’s no surprise