ITC to acquire 24 Mantra Organic brand for Rs 472.5 Crore

ITC Ltd is set to acquire Sresta Natural Bioproducts, the company behind 24 Mantra Organic, for Rs 472.50 crore. This acquisition will strengthen ITC's presence in the rapidly growing organic packaged foods market, both in India and internationally. The deal aligns with ITC's ‘ITC Next’ strategy, focusing on health and wellness products.