BYD says Australia is ready for a prestige Chinese brand

BYD’s Denza coming to market later this year is expected to resonate with Australian customers, according to the brand.
Denza Z9.
It took Toyota and Hyundai decades before launching their own premium sub-brands in the form of Lexus and Genesis respectively, but BYD believes it is established enough already to make Denza work in Australia.Speaking to Drive, a former BYD spokesperson addressed concerns that local buyers would not be receptive towards the Denza brand coming later this year.&l