When the Italian design capital plays host each year to Salone del Mobile and all of the dizzyingly extensive accompanying events, there is certainly no shortage of standout installations. Brands and designers vie with each other not only in their latest product launches but also in how they ‘activate’ various spaces. These might be their own showrooms or studios in the city, or a stand within the fair itself; or indeed a neutral (and no doubt historically impressive) venue in Milan.