CMO of MrBeast’s Feastables returns to Australia to launch new agency
After spending the last seven years in the US, the chief marketing officer of snack brand Feastables – the creation of global Youtube sensation MrBeast – is returning to Australia to start a new venture, Mumbrella can reveal.
Ben Acott has made the move from California back to the Sunshine Coast to launch Magnetic – a new Gen Z creative agency that aims to craft “compelling brands for Gen Z and Gen Alpha audiences… through strategic collaborations with global talen