US Tariffs On Rolex, Cartier & Patek Philippe Will Eventually Impact Your Country
The US slapped a 39% tariff on Swiss watches, hitting exports hard and forcing brands to juggle between protecting margins and keeping buyers onboard.
Global parity pricing means Australians and Europeans face higher costs even without tariffs, while retailers in the US are being squeezed hardest.
Collectors are pivoting to permanence: vintage grails, independents, and secondary market buys are emerging as safe havens in a turbulent global market.The Swiss watch industry has just been blindsided