Future Apple Watch could be screen-less Whoop competitor, says rumor

Apple is reportedly at the prototype stage for a new fitness and health tracker that looks less like an Apple Watch, and more like Whoop's device.
Apple wants to compete with Whoop - image credit: Whoop
When Apple published its heart study intended to demonstrate that the Apple Watch Series 12 was the most accurate health wearable, it also showed how good some rivals are. That included the Whoop 5 fitness tracker, and now according to Bloomberg, Apple is aiming to compete more directly with that